What business models dominate the fashion industry? A guide for future entrepreneurs

Fashion is not just about designing and selling clothes - it is an elaborate web of relationships, business models and strategies that influence how brands operate and succeed. In today's world, fashion companies are not limited to a single business model - from fast fashion to luxury brands, from stationary shops to e-commerce, from large chains to the direct-to-consumer model. Each of these models has its own advantages, disadvantages and unique strategies.